From customer-specific pricing to quick reorder, these are the capabilities modern wholesale buyers expect online.
B2B customers increasingly expect the convenience of consumer ecommerce without losing the pricing, approval and ordering rules their businesses require.
Personalised accounts and pricing
Each buyer should see relevant catalogs, contract pricing, tax rules and payment terms after signing in.
Faster repeat ordering
Quick order forms, saved lists and order history help regular buyers complete complex purchases with fewer steps.
Support real buying teams
Role-based approvals, quote requests and shared company accounts allow purchasing teams to work together without relying on email and spreadsheets.
